Onsite SEO

Optimising your website allows search engines to crawl and index your site more efficiently, making it easier for them to understand the content on your pages. The result? Higher search engine rankings, leading to more visibility and potential traffic for your site.

Meta tags are HTML elements that provide information about a webpage, such as its title, description, and keywords. They help search engines understand what your page is about and rank it accordingly. In other words, they can improve your website's visibility and click-through rate in search engine results pages.

High-quality content not only attracts and engages visitors but also plays a significant role in SEO. Search engines prioritise fresh, relevant, and well-written content when ranking websites. By consistently creating valuable content, you can improve your search engine rankings and attract more organic traffic to your site.

Search engines favour websites that provide up-to-date and relevant information, as it signals that the site is active and constantly providing value to its users. Regularly updating your website can also help you stay ahead of algorithm changes, ensuring that your site remains optimised for SEO.

With the majority of internet users accessing websites through their mobile devices, adapting your site for mobile will mean you're able to reach a wider audience. Search engines also prioritise websites that have fast loading speeds, as it provides a better user experience.

Broken links and crawl errors are like dead ends on the internet highway. They hinder search engines from properly crawling and indexing your site, which means your pages won't show up in search engine results.