Google Ads success in 2026 will be determined by advanced strategy, not just simple mouse clicks. Incorporating a whole new set of privacy first strategies, Performance Max automation, and ethical AI utilisation will be the keys to getting ahead.
While the platform’s incorporation of automations has made it easier than ever to get into, this change has also made it even harder to master if your goal is to turn a profit.
These changes have essentially flooded the market with Generalists who can do everything adequately. When your business’ success is dependent on expert management of your Google Ads, who would you trust to get the job done right?
This is where the Google Partner Program comes into play. This is another level of assurance, displaying that a marketing agency is capable of hitting your goals.
Recognised as being within the top 3% of agencies in the world, the Premier Partner designation is proof of sustained client performance, strategic expertise, and continuous certification. This confirms that RankingCo has the expertise and deep product knowledge required to expertly deploy, optimise, and run AI-driven campaigns for your business.
We’re proud to be a 2026 Google Premier Partner (and a Microsoft & Meta Partner), and are ready to leverage our privileged access and expertise to help drive your Google Ads performance far beyond the next level.
This achieved status directly translates into the following advantages for your business:
Access to Beta Tools and AI Features
We gain early access to Google’s upcoming features, measurement and analytic solutions, as well as new AI models (namely the advanced Performance Max capabilities) often months before they reach the rest of the userbase. This allows us to get a jump start, test, and implement highly competitive strategies long before your competitors. This basically allows us to future-proof your campaigns before your competitors even know these tools exist.
Prioritised Direct Support Channel:
As a Premier Partner, we have access to a dedicated, direct communication line with Google’s specialised Account Strategists. This means we’ll be able to troubleshoot issues faster, access to specialists who can solve complex issues, and instant clarity on policy or technical issues, resulting in low to zero downtime for critical campaigns.
Proven Investment Capacity:
With our total account management volume, we’ve proven to Google that RankingCo can be trusted with significant ad spending. This means we’re proven to be successful with large budgets, as well as the consistent, high level performance required to successfully scale investments for sustained business growth.
Mandatory Expert Certification:
Every member of our team is required to pass the latest (and rigorous) Google certifications, specialising in the news platforms such as PMax (Performance Max) and GA4 (Google Analytics 4) implementations. This allows you to rest easy as the people managing your budget will always be guided by the highest industry standards.
Basic online advertising targets audiences. Strategic Google Ads management in 2026 will predict and drive profitable action. We won’t just set up ads, we’ll leverage the platform’s power to deliver measurable business growth.
Predictive Targeting for Precision ROI:
We’ll utilise advance audience signals and Google’s machine learning models to properly identify users who aren’t just interested, but highly likely to convert. By feeding the AI the right data, we’ll minimise waste and position your brand exactly when and where your customers need you.
Maximum Flexibility, with Minimum Risk:
Google Ads offers unparalleled control. With no long term contract terms required by us, you can control your investments based on what make sense for your business. Our management focus is on delivering maximum impact and performance efficiency, meaning you get the most out of your ad spend.
Strategic Reporting and Transparency:
As a Google Premier Partner, RankingCo will manage your campaigns. This means you’ll have strategic, human driven insights as opposed to simple data dumps. We won’t just show you the metrics. We’ll explain the “why” behind the AI’s actions, the impact made, and the strategies to use for future growth.
The RankingCo Difference
Partner Performance with Full Transparency
At RankingCo we make it our priority to get to know your business, inside and out. Before we create your unique Google strategy, we discuss your business goals and needs. We do this so we can create the best strategy to help you reach these goals, as quickly and affordably as possible.
We also believe in being completely transparent with our clients and having you as involved as possible in the process. We ensure consistent communication providing a breakdown of your campaign results, and your accounts manager is here to answer any questions and make any tweaks to your campaign based on your needs.
As a local business based in Brisbane ourselves, we are passionate about using digital marketing platforms to help the local Australian economy. We’re a bunch of local Brisbane digital creatives and marketing professionals who truly care about our clients!
We're excited to help you grow your business with Google! If you’re looking to get started on your campaign, please contact us directly on
1300 247 045 or email us at
contact@rankingco.com
